Hello! My name is Kyra Williams (she/her).

My mission is to facilitate and foster a meaningful connection with my community, environment, and self through active learning and thoughtful action, as well as spark inspiration for those in my community to do the same.

About me

Growing up in the city of Kamloops B.C., a deserty landscape with sage-covered hills, I have always had a deep appreciation for the natural world. As a kid,  my sister and I could be found foraging wildflowers in the forest behind our house or sending it down snowy hills on our “magic carpets”. To this day, I love taking in the nurturing smells of spruce and pine on my forested hikes, feeling the crisp cold air across my cheekbones in the mountains, scrambling up rock faces, trekking amongst the alpine flowers, and breathing in the misty air along the blustery Pacific coastline. 

I graduated in 2021 with a Bachelor of Commerce degree at the University of Victoria and have worked in the non-profit sector ever since in Digital Marketing and Communications, specializing in the Economic Development and Local Business education. I am a purpose-driven person and feel lucky to have found such a sense of meaning in the work I do.

In the midst of my degree, I started working for a small non-profit supporting local businesses. I fell in love with their grass-roots stories, driven forward by passion and resilience that fuelled them. This is where my passion for local business truly blossomed.

My Commitment to Diversity, Equity, Inclusion, and Accessibility

I understand my education and awareness around representing people of different ages, races, ethnicities, cultures, abilities, genders, and sexual orientations is an ongoing learning process. I am committed to leading my life, both professionally and personally through the lens of diversity, equity, inclusion, and accessibility.

For me, this means carrying with me an openness to shift my perspectives on what I ‘know’ to be true, listening with an open heart and with understanding that every person’s thoughts, feelings, and fears are a reflection of their personal, collective, and ancestral history.